The platform allows all parties involved a property transaction to converge in one place
Local proptech startup Keytrack has launched a new platform to simplify property deal completion for lawyers and other parties.
Keytrack.me was developed by Richard Galbraith, a lawyer at a conveyancing firm, and serial entrepreneur Jiwa Nadan. The concept was birthed because the developers acknowledged the importance of the law in a property transaction.
“To improve the experience for buyers and sellers, we decided that the solution was in designing our platform to simplify the sharing of critical legal updates,” Nadan said.
The cloud-based property collaboration platform enables all the parties involved in a property transaction to converge in one space. This improves transparency among parties and clarifies the transaction process for all participants.
Real estate agents and lawyers can upload a deal onto an online dashboard and then invite clients and collaborators to get involved from the moment a deal is signed all the way to its settlement. The platform, which Keytrack claims is the first of its kind, sends all participants in the transaction real-time notifications automatically and simultaneously.
This streamlining of the information sharing process helps to limit breakdowns in communication.
“We focused on making this part easier, centralised and more transparent for everyone involved so that everyone in the deal could be automatically notified when there is an update, or they could check the status of the deal at any time in the app,” Nadan said.
Galbraith said that Keytrack.me can make the conveyancing process more efficient for lawyers.
“By eliminating the time spent chasing for and duplicating critical updates in property deals – as well as other admin which Keytrack replaces, such as printing, scanning, signing, and sharing certain documents in the process – we estimate that multiple hours will be saved on every deal across the participants involved,” he said. “That translates into more efficient conveyancing work by lawyers, more time growing the pipeline for real estate agents, and a smoother, more enjoyable buying or selling experience.”