Australian NewLaw firm announces New Zealand expansion

LegalVision plans to begin operating in the country beginning 1 January

Australian NewLaw firm announces New Zealand expansion

Australian NewLaw firm LegalVision has announced plans to expand into New Zealand.

“We’ve been closely following New Zealand’s economic recovery throughout the year,” LegalVision CEO Lachlan McKnight said. “We have put in place a strong team to hit the ground running to improve access to legal services for our friends across the Tasman.”

Taylor Gray, who has been appointed the firm’s general manager in New Zealand, said that the market is “is similar to Australia in that there is a large number of SMEs and high-growth startups that are underserved by the traditional law model.”

“We think our transformational approach to client experience, online acquisition model and subscription offering will translate really easily in New Zealand,” Gray said.

LegalVision said that it intends to introduce into the country its “successful tech-driven model of providing highly responsive, fixed-fee legal services.” The firm’s legal advice membership platform, LVConnect, has recorded considerable growth over the last year.

“In Australia, we’ve seen a big rise in client interest in alternative billing models, including continued pressure to move away from hourly rates,” Gray said. “We have also seen a marked increase in the demand for lower-cost options that offer increased ongoing value, such as subscription service delivery models.”

Meeting that demand, Gray said, would be the firm’s focus for both its Australian and New Zealand businesses in 2021.

LegalVision’s website has gained much popularity in Australia, and the firm said that it will be building up “a library of business legal information” for its New Zealand counterpart.

“This will help New Zealand businesses to be legally compliant without having to pay traditional firms expensive fees for answers to simple questions,” LegalVision said.

The firm looks to begin operating in the country beginning 1 January.

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