The firm described it as an “evolution of Australia Post’s philatelic program”
King & Wood Mallesons (KWM) has assisted Australia Post with the development of its inaugural blockchain enabled digital stamp collectible DigiStamps.
The firm described it as “an evolution of Australia Post’s philatelic program”. The product is the result of a combination between a traditional physical stamp and a digital collectible token.
The token is accessible through a QR code or NFC chip on the stamp card.
“Australia Post has taken a delightfully innovative approach to bringing a longstanding national tradition into the digital era. The philatelic community is a special one characterised by connection, culture, art and history”, lead partner Urszula McCormack said. “Blockchain technology provides a fresh way to elevate these principles and build great engagement with customers”.
McCormack and her team advised Australia Post on the offering’s regulatory, contractual and IP aspects, assisting from the initial structuring stage all the way to launch. McCormack received support from partner Scott Bouvier, special counsel Yish Gong and solicitor Shannon Hatheier.
Australia Post unveiled the first set of DigiStamps earlier this month in celebration of Lunar New Year.
